Youth reality series “Russia through the eyes of children. Let’s see ”became the winner of the National Prize in the field of goods and services for children“ Golden Bear ”.
The series took second place in the Social Marketing Project of the Year nomination. According to the source, in the nomination “Best Services and Services for Children” the winner was the federal project “My School Online”.
In 2021, about 300 nominees from 30 regions of Russia took part in the competition: from Primorsky Krai to Krasnodar.
“The main goal of the national award“ Golden Bear ”is to popularize high-quality domestic goods and services for children. They play a big role in the intellectual, moral, aesthetic development of children, their formation as patriots of their country. The award helps to solve these problems, encouraging the leaders of the industry of modern childhood, ”said Lilia Gumerova, Chair of the Federation Council Committee on Science, Education and Culture during the opening ceremony of the award ceremony, which was held at the Federation Council.
The project “Russia through the eyes of children” was launched in 2020. According to the organizers, it provides an opportunity for children to express themselves and take an active part in creating content and innovative solutions in the fields of education, culture, tourism and self-determination.
The series “Russia through the eyes of children. Let’s see ”was created by the Prosveshchenie group of companies and the Heroes project with the support of the Presidential Grants Fund. The participants of the first season visited Volgograd, Murmansk and Moscow, where they visited places associated with the events and heroes of the Great Patriotic War. The second season, which starts in the summer of 2021, will focus on the geographic features of Russia.
As part of the project of another prize-winner, “My School Online”, more than two thousand educational materials were published on the platform of the same name, which allowed children not only with teachers, but also to independently study according to the school curriculum. The educational content of the project was developed by the experts of the Prosveshchenie Group of Companies.
“These projects have taken worthy places in the framework of the Golden Bear Cub National Award. The resource “My School Online” was created in the shortest possible time and has become a reliable assistant for teachers and students. In turn, the federal project “Russia through the eyes of children” allows you to take a fresh look at educational tourism among young people. The first season showed how talented and creative our teenagers are, that they are ready to cooperate with us, adults, and share their modern vision, ”said Kristina Kolesnikova, Director of External Communications of the Prosveshchenie group of companies.
The Golden Bear National Award was first held in 2010. It is the nation’s premier child and family-with-child product and service award, recognizing outstanding service from industry leaders.