The Indian air conditioner market went through turbulent times in 2020 due to supply chain disruptions and lack of proper equipment. However, it managed to swiftly recover its position with easy access to credit and an increasing number of construction projects across both tier-2 and metro cities. The demand for public infrastructures has also been escalated with multiple government initiatives being executed and the presence of international and domestic market participants.
Looking at the consumer demand, it is anticipated that India’s AC market will be growing at a CAGR of 12.2% by 2024. Such healthy growth has also been fuelled by consumer’s purchasing power and advanced technologically equipped appliances launched by the trusted brands.
From premium models like blue star ac to budget-friendly ones, users have multiple options from which to choose. Each of these models sports attractive and revolutionary technology, ensuring ease of use.
Considering the high efficiency and reliability trait of Blue Star AC over the years, it has been observed that manufacturers focus on specific technologies that make this brand stand out. Here is to help the buyers explore all the key specifications this top-selling brand possesses.
Notable features of Blue Star air conditioners
Since dealing with the Indian climates is the primary concern, the hot and cold air conditioners by Blue Star inevitably comes as an ideal choice for consumers. However, apart from finding an all-year-round conditioning solution, individuals also look for some additional features while investing a bulk amount on such home appliances.
● I Feel: Unlike conventional ACs that have a single temperature sensor on the indoor unit, this one is equipped with two temperature sensors and a remote that senses the temperature around you. This way in larger rooms, it not only provides cooling comfort to the entire unit but also controls the air around you. Even though this innovative feature influences the ac price making it slightly expensive, comfort still remains the key focus for users.
● Advanced air filtration system: All high-end models are equipped with cold plasma technology that nullifies the bacteria and generates a clean bioclimate in your air conditioner. Most of the premium products come with seven filters such as dust filter, anti-bacterial filter, catechin filter, active carbon filter, etc. Also, the blow clean mode offers an auto-cleaning feature, keeping your room free from dust and bacteria.
● Dual rotor inverter compressor: This particular specification can be considered as the USP of premium Blue Star AC models. Unlike the conventional ones, a dual inverter ensures that your AC is able to operate on a wider range of frequencies and deliver maximum cooling with low power consumption.
● 4D swing function: This one is probably one of the unique technologies Blue Star ACs come with that provides thorough cooling inside the room by blowing the cool air in multiple directions. Also, the process becomes pretty swift, with the presence of horizontal and vertical louver. Opting for the 5-star models with this specification should be enough to beat the summer heat.
● Smart Control feature: Since the smartphone has become an integral part of human lives, most home appliances are launched with such smart features. You can simply control the temperature from your phone with the dedicated app and pairing it with a router. However, the smart control feature is mainly available on premium products as it inevitably increases the AC price.
No matter how expensive the price range is because of all these state-of-the-art features, financing facilities like Bajaj Finserv EMI Network and its online Store make it easier to afford such products. It offers instant financing options with minimal to no down payment, and a loan limit of up to Rs.2 lakh. The EMI Store also provides additional features like same-day delivery to some locations.
Compliant with all the latest technologies, Blue Star AC products accompany you from the sweltering summers to foggy winters. With eco-friendly features being introduced, Indian residents can also expect environmental protection with these premium products. And, in case the price concerns you, you have access to easy financing options to deal with just such issues.