Silicon Valley promotes its efforts against climate change

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Apple, Google and Facebook made announcements Thursday on their efforts to fight climate change, one of the priorities of US President Joe Biden who has scheduled a virtual summit on the subject on April 22 and 23, on the occasion of the “Day. of the earth “.

The iPhone maker has endowed a new $ 200 million fund to invest in forestry projects to help absorb carbon from the atmosphere.

The “Restore Fund”, launched in partnership with Conservation International and Goldman Sachs, will generate returns on investments.

“By creating a fund that brings both financial benefits and real and measurable contributions to the environment, we hope to bring about more profound changes in the future, by encouraging investments in carbon absorption around the world”, Lisa Jackson, the group’s vice president in charge of the environment, commented in a statement.

This effort is part of the commitments made by the Apple brand last year to become neutral in CO emissions.2 by 2030 for all of its operations, including the production of electronic devices.

Google has for its part added videos in “time-lapse” mode on its free Google Earth site, which allow you to view the transformation of certain geographical areas in time-lapse.

The online search giant has compiled tens of millions of satellite images taken over the past 37 years.

Users will thus be able to see cities spreading out over the sea or glaciers shrinking over the years.

“Visual evidence can resolve debates better than words, and convey complex messages to as many people as possible,” Google said in a statement.

Facebook joined him in the club of companies that use 100% renewable energy.

“Since 2020, Facebook’s operations have emitted zero greenhouse emissions,” said a press release from the social network which had set these objectives in 2018.

The Californian firm also announced several initiatives to celebrate “Earth Day”, with virtual conferences on the platform, ecological brands highlighted on Instagram and nature programs to be viewed in immersion for helmet holders. virtual reality Oculus.